Personal experience: how I became a blogger with 2 million subscribers and earn hundreds of thousands per month
'26.10.2019'
Source: lady.mail.ru
For six years, Irina Druzhinina has been trying to get a million followers on Instagram. Almost 2 million people are now subscribed to her account. How did she learn to respond to haters and how much does she receive for advertising?
I did not wake up yesterday one day as a popular blogger. It took 6 years of my life. In 2014, I was an ordinary married girl from Rostov-on-Don, I worked in a publishing house. My husband and I had an 2-year-old first child. At that moment, Instagram was just gaining momentum, Irina told the portal lady.mail.ru.
During the celebration of Victory Day, I decided to create my own page and congratulate everyone on this wonderful holiday. I didn’t have any goal or strong desire to be a blogger. I will say more - then I didn’t even know about such a profession as a blogger.
Every day I posted information about my pastime, about the child. About our weekdays and weekends. Girls began to subscribe to me, mainly mothers with children. Of course, I subscribed to their pages in response. Thus, we did each other nicely, followed each other's life.
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At some point, I realized that I can no longer live without social networks. She began to not just upload photos, but interact with her small number of subscribers. True, haters also appeared, they wrote negative comments about my appearance, conversations, my child. They clung to everything, just to touch and offend.
At that time I had about 200 of thousands of subscribers, I decided to delete my page. Instagram made it possible to restore it after a certain time, and after a while I did so - I realized that there are many times more kind and nice people. I really wanted to continue to contact them, and I began to ignore or block evil people.
People who have been with me on Instagram for several years have become so close that sometimes I run to the social network for advice to make an important decision.
Today my audience is 2 of a million people. Of course, I am periodically invited to various interviews, major brands offer cooperation. I’m glad to them, but for myself I understood the most important thing - never to deceive subscribers for advertising purposes. All the products that I show on social networks, I must first test myself. If I don’t see the result, I refuse advertising.
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Becoming a popular blogger is possible. The main thing to understand is that this is one of the hard work. Daily work. I make a few hundred thousand a month on a blog. Today a whole team is working with me, promoting my page and me as a whole. Starting from the manager and ending with the PR-director.
What are the steps for developing your own blog for beginners?
First, decide which topic is right for you. Do not try to wind up your account, do not chase advertising offers. Go forward towards your goal, carefully building the policy of the blog and its personality.
Among other things, do not forget to interact with the audience - this is the most valuable in the development of the blog. But give recommendations only on those topics in which you really understand.
