How 22 thousands of people agreed to clean up animal feces in parks
'17.07.2017'
Source: Purple
Who among us reads the terms of the agreement? Of course, no one. Well, with rare exceptions.
Most stubbornly put a cross or a tick in the box that says "I agree, I am familiar" and scrolls further. But the company Purple decided to conduct an experiment for those who do not carefully read the terms of the agreement.
The company is engaged in the installation of wireless points Wi-Fi in public places. And for the sake of experiment, she wrote 1000 hours of free public works in her Terms of Agreement on the use of the Internet, which included:
- Cleaning of local parks from animal faeces.
- Hugs for all street cats and dogs.
- Cleaning of mobile toilets at festivals and events.
- Taking care of snails. In order for the snails to live more fun, they need to paint the houses.
- Cleaning up the remains of chewing gum on the streets and in parks.
In two weeks of the experiment, 22 agreed thousands of people on such fantastic conditions. And all because, before agreeing, they did not read the text of the terms of the agreement.
The text also indicated the possibility of receiving a prize instead of community service, but for this it was necessary to read the terms of the agreement to the end. And in two weeks only one participant became interested in receiving the prize. And this is only 0.000045% of all connected.
The reason for such an experiment was not the lack of workers, but the very concept of the Terms of Agreement, the reading of which takes a very long time. The company stands for the same, abbreviated for all terms of the agreement, which would not take much time to read.
