Package from IKEA or designer bag from Balenciaga
'20.04.2017'
Source: Today
It is not the first time when fashion brand designers draw inspiration from cheap things from everyday life. And we can see how the brand Balenciaga in its new collection it presents a bag worth $ 2145, which is one-on-one similar to the package for 99 cents from the IKEA distribution network.
Usually, visitors to IKEA stores in these huge blue packages put their belongings in order to free up their hands and quietly walk around the store. The bag is so comfortable that many then take it home to put into it, for example, things for washing or something else. Who would have guessed that this blue package would become the prototype of an expensive designer thing.
In IKEA by twin bag from Balenciaga reacted with humor: “We are deeply flattered that the bag Balenciaga resembles our iconic 99 cent blue bag. Nothing beats the versatility of the huge blue bag. ”
But still, apart from the resemblance of the bags there are serious differences. Shopper bag from Balenciaga made of blue leather, not plastic, like a package from IKEA; moreover, the bag doesn’t have IKEA brand branding.
This is not the first attempt by fashion designers to create fashionable things, drawing inspiration from already known and familiar things. For example, German designer Jill Sander in 2012 offered a bag that looked like a paper bag from a nearby store, and this bag cost $ 240.
Clutch Chanel's lego cost almost $ 7 and was strikingly similar to a school lunch box. This "lunchbox" was designed by Karl Lagerfeld. And he was appreciated by such celebrities as Kim Kardashian, Rihanna and Rita Ora.
In 2013, the fashion house Louis Vuitton introduced the bag Louis Vuitton RWB, which was very similar to the bags of "shuttle traders" from the post-Soviet space, such a bag cost $ 2-3 thousand. Later, this idea was repeated by the same fashion house. Balenciagaby releasing last year's collection Bazaar. In the collection were presented all the same habitual man in the street huge bags in a cage or stripes, only they were sewn not from plastic, but from leather. Because of these bags, a scandal erupted: Thailand blamed the fashion house designers for plagiarism. Authorities said such striped bags have long been a symbol of Thailand’s markets.
