The article has been automatically translated into English by Google Translate from Russian and has not been edited.

Unexpected Ways to Win a Shopaholic



Once again you find yourself in front of a closet full of things to failure, and suffer from literally nothing to wear? Then you can be called a shopaholic. Psychologist Ekaterina Shumakova shared with the project tips on how to overcome this problem.


In rare cases, shopaholism, or oniomania, really becomes a serious disorder when a person is irresistibly drawn to make more and more purchases. The psychologist is convinced that it is wiser to study shopaholism as one of the symptoms that cover up anxiety disorders or addiction. Some people seize anxiety, while others run to the store, borrow money, borrow money, but continue to buy and cannot stop. For some, this is one of the rituals, while others are buying it “voraciously”. There are also narcissistic cases when a person feeds his self-esteem with expensive “status” things, even if they are beyond their means. But often this is just a character trait, without any pathologies.

How can a shopaholic learn to hold back?

1 step. Buy through the list

It is quite simple and works great. Plan ahead how many and what things you definitely need this month. And if they are not too necessary, decide on your minimum, which would help please the internal buyer and not affect the budget too much. Buy only this, and nothing more.

2 step. No discounts

Unsubscribe from emails that continually offer you promotions, sales and bargains - as a rule, most people spend a lot more on promotional items than on one thing they would buy without a discount. Pass the "Sale" signs in the shops. Don't give in!

On the subject: Anti-shopaholic: stories of women who never buy new clothes

Step 3. Don't “sell” emotions

You do not need to buy any things in any extremely emotional state - both in ecstasy and in panic, fear, excitement. In most cases, you will regret what you bought and the fact of purchases. In addition, this will not solve the problem at all, and an empty wallet will add emotions.

4 step. Think about the reason

Sincerely answer yourself the question: what are you trying to compensate or drown out your desire to buy without stopping? Perhaps this is an alarm - then you need to work with her. If self-esteem - contact a specialist and engage in its strengthening. If we are talking about self-love, as a rule, you can find a less expensive way to show it. In most cases, a psychologist will help, but in severe cases a psychotherapist is also needed.

5 step. Find other meanings

It is important how to figure out why you need these momentary pleasures, which give a temporary effect, but put an exorbitant burden both on the shelves of the cabinet and on the budget. Often we so fill the void in our lives. Try to find meaning - something more meaningful, serious, enthralling, and then you will need much less pleasure.

When shopping is healthy?

Only when you really need specific things. For example, we need new shoes or a shelf in the bathroom. In other cases, this satisfaction of other needs, emphasizes the psychologist. And if you have extra money, why not spend it on a thing for pleasure. However, it is important, firstly, to determine a clear amount in advance, and secondly, not to get carried away so that all this does not become a serious problem. Shopping is good as long as you control the process, not vice versa.

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