Botox: who, where and for how many uses the drug
'11.04.2017'
Source: New York Post
Botox drug (Botox) from company Allergan this week marks 15 years, reports New York Post. Revenue from its sales has already exceeded $ 21,1 billion. For the first time, a miraculous drug that eliminates wrinkles, crow's feet and other age distress, appeared on the market in the 2002 year after an official license was obtained.
In 1973, Dr. Scott began testing Botox on animals. At the end of 70, Scott creates a company called Oculinum, Inc.which is officially engaged in the study of botulinum toxin. Subsequently, the company developed a remedy for strabismus, which was called Oculus. In 1978, Dr. Scott receives official FDA approval to conduct research in humans. The results of this study in 1980 were published in a specialized publication. Ophthalmology. The scientific community enthusiastically received information about the benefits of botulinum toxin in the treatment of strabismus. As a result, additional studies of the drug Botox began all over the world, the effects of which were tested for efficacy in the treatment of other diseases.
For the first time, botulinum toxin was officially recognized as a medicine in December 1989. The FDA authorized the use of botulism type A toxin to treat blepharospasm, hemifacial spasm and strabismus.
Today, Botox injections are prescribed for 200 of various medical and cosmetic indications. The introduction of the drug Botox to the lips is especially popular.
Botox is among the top three lifestyle drugs, along with Prozac (Prozac) and Viagra (Viagra). These drugs are more associated with improving the quality of life, and not with the treatment of disease.
Botox is popular with many celebrities in the United States, and if someone finds it difficult to smile, keep in mind - he uses too much rejuvenating drug injections. Botox literally changes the face of American celebrities.
According to the American Society of Plastic Surgeons, the number of Botox injections increased by 2015% from 2016 to 4. Last year, 7,06 million injections were made, according to statistics.
“People used to think they needed to live with what they were born with, but now the situation has completely changed,” says Marian Zalzman, futurism and social media specialist who serves as CEO. Havas PR.
Kelly Ripa, Simon Cowell, Jenny McCarthy, and Courteney Cox are just 4 of the many celebrities who have become addicted to Botox.
“A woman will not be able to return again at 21, but she can stay at the age of 39 and remain that way for another 20 years. This drug is for those who want to slow down time. And for those who can afford it, ”says Salzman.
The price of Botox can vary widely, depending on how many shots are required and where the patient lives. According to the American Society of Plastic Surgeons, the average cost of such injections in 2015 was $ 382.
For example, Dr. Matthew Schulman, a certified plastic surgeon on the Upper East Side of Manhattan, set the price of a single Botox injection at $ 300.
“There are three main reasons why people go for a consultation with a plastic surgeon: wrinkles on the forehead, wrinkles above the eyebrows and crow's feet around the eyes. Such problems have a standard solution that costs $ 900 and lasts up to 3 months, ”says Dr. Schulman.
“New clients, he adds, are likely to be in their 20s and 40s, this is the next generation, and are more influenced by social media than celebrities. Not long ago, I had a surge in visits to male patients who also wanted to be competitive, ”adds Schulman.
Futurist Salzman argues that social media is shaping the craze not only for Botox injections, but for plastic surgery in general. “People are sharing the views of their rejuvenated bodies and their parts on social media too openly and for show,” she says.
Despite the fact that last year Botox received $ 2,8 billion in sales (this is more than $ 1,2 billion in sales from Viagra), but drugs with 19-year experience from the company Pfizer for the treatment of erectile dysfunction surpassed Botox in sales for the first time in 15 years - from $ 27,1 billion to $ 21,1 billion.
November 23 2015 years Pfizer agreed with the Irish company Allergan about merging.
