Black Friday is coming: the secrets of successful shopping, which few people know about
'24.11.2019'
ForumDaily Woman
The most welcome day for all shopping enthusiasts is Black Friday, which in 2019 year falls on November 29. Where to look for the biggest discounts on Black Friday, how to buy profitably everything you planned without spending too much? A few days before the main day of sales, discounts, promotions and special offers, we have prepared many useful tips for you.
Black Friday in the United States is the day after Thanksgiving, which traditionally opens the Christmas season. On this day, stores are trying to attract buyers with unprecedented discounts. This is a professional holiday for shopaholics and sales managers. For those who do not belong to these categories, we have put together experienced tips on how to find really big discounts without harming the family budget and your health.
There are many explanations for why this Friday is called black. One theory says that it was on Friday after Thanksgiving that the planters and slave owners organized sales of dark-skinned slaves. According to another version, it is on this day that stores get super-profits, and information about profits has traditionally been recorded in books of black ink (losses are red). It is possible that this name was given Friday by Philadelphia police officers: there was a lot of work, and no one was allowed to take a day off - after all, a huge number of people went shopping overnight, which often led to traffic jams, accidents and even violence.
Anyway, Black Friday has become a cultural phenomenon in America. Shops do everything to increase sales, often without disdaining dishonest receptions. But in this madness of consumerism you can find really profitable offers, for which it was worthwhile to stand in line or to monitor offers on the Internet.
How to find real discounts and avoid a crush
The main thing is not to fall into the traps of cunning sellers and make the most profitable purchases. And for this you should approach shopping with a clear mind and a cold heart.
We plan to purchase in advance
In order not to make unnecessary purchases, prepare for Black Friday. Arrange a little brainstorming, think about what you want to buy, consult with your loved ones. The results of reflection set out in a list. Preparation will help to understand where it is better to make purchases, learn about store promotions and, perhaps, buy a thing before the most popular sizes or colors disappear from the shelves.
This approach also helps to avoid impulsive spending. It is important to remember that many stores are starting to offer discounts long before Friday.
Analyzing prices
Not all mega offers that day are so profitable. Someone offers excellent discounts, but from a pre-inflated price, and someone in a very small type appends to the proposal disadvantageous conditions for obtaining discounts.
Andrei Prokopenko, the author of the Ukrainian-language blog about New York, says: “A few years ago I wanted to buy a new lens. Just at the beginning of November, the price for it rose, and I suspect that this was done just to announce a more attractive discount on Black Friday. ”
Prokopenko advises checking stocks on the site camelcamelcamel.comwhere is available the entire history of changes in prices for goods from the site Amazon.
Choosing stores
You also need to make a list of online and offline stores where the biggest discounts are planned. To then make all the necessary purchases without fuss. On Black Friday in America, many take time off work, especially to go shopping, recalls Politeka.
Allocate a certain amount for purchases and try not to go beyond this limit. Shopping fever is so exciting that you can easily be left without a penny to paycheck. Therefore - we remember the most important rule of Black Friday: buy only what you really need.
On the subject: Until Black Friday - 10 days: how to prepare for the main sale of the year
Choosing gifts for Christmas and New Year
Black Friday is the right moment to stock up on Christmas and New Year presents for all friends and relatives. Shops offer gift baskets with discounts and arrange promotions like “1 + 1 = 3”, so you can buy gifts from the budget. If you place an order in American or European stores, it will be just the time for delivery to be in time for the holidays.
These discounts are not the highest, do not lose my head
Shopping in the United States during Black Friday can be beneficial for residents of the CIS countries and Israel - even with the current dollar rate. In addition to affordable prices and pleasant service, in the United States a better choice, more brands and a wider size range are presented.
However, you can take advantage of American discounts, even without being in the country. Anastasia Sanford says that she was able to build a successful business by helping others to shop in the US online. She tells that in November she has a full house. Anastasia told us that purchases at the end of November are especially popular with residents of the CIS countries, as this is the last opportunity to order gifts for the New Year from the USA - the parcels just have time to reach.
If we abstract from shopping for the New Year holidays, Black Friday is not the best time for discounts in a year. Anastasia says that the biggest discounts are from mid-August to mid-September - then they give away “summer” and winter “for nothing”.
It is believed that the most discounts on Black Friday offer on electronics. All the above-described riots in the Wallmart supermarkets happened precisely in the electronics departments. But not all companies take part in this discount fever, for example, Apple is out of the game. On Black Friday, you can buy an iPod player at discount stores or get a gift certificate for a small amount when buying equipment for the full price.
How to win in stores
The most brave of those who still decide to go to the shops on Black Friday and will participate in the pandemonium, may well get additional "buns".
If you are going to the mall, be alert, wear a purse with a belt or use a shoulder bag, because an unprecedented influx of people can take advantage of attackers. Leave cash at home - in case of a theft of a credit card, it can be blocked and even canceled purchases.
Usually the first visitors are lucky. For example, a few years ago, the first 100 visitors to H&M stores received coupons up to $ 300 for purchases. Sports Authority stores opened their doors at midnight sharp, and the first 80 lucky ones received coupons up to $ 500.
On the other hand, if it is really hard for you to restrain from impulsive actions, it is cash that can save you from exceeding credit card limits.
The Secrets of Profitable Online Shopping on Black Friday
Few people want to "fight" for a thing, and then still stand in a long line at the ticket office. Black Friday can be found in online stores, sitting at home with a cup of coffee and in your favorite pajamas. There is another advantage - security.
Among other things, by making purchases online, you can save money by going to the store’s website from a special “discount” site, which gives you a part of the purchase price back. Ebates - one of the most popular sites of this kind, it offers returns on purchases in almost 2 thousands of online stores.
On the subject: Doctors called unexpectedly harmful effect of online shopping
When shopping online, be sure to check whether you can get a bonus to your purchase in the form of a coupon for an additional discount, free delivery, a gift or something else. You can search for coupons using a simple Google search or by visiting one of the sites where all the information has already been collected about them. For example, Retailmenot or Coupons.
It is known that it is on the days of sales that we often spend much more money than without any discounts, since we acquire a lot of unnecessary things at a “good” price. Especially if we are talking about online stores where you can not touch a thing and how to study it. How to avoid it?
1. Carefully read the sentences
It often happens that online stores offer completely new models for sale, about which there is still no information and reviews. In fact, it turns out that you have long wanted such a thing, but at a reduced price, you got a less functional model. Experts advise you to do a quick search in Google or Amazon by brand and model number in order to learn more about it - and only then decide on an order.
2. Study price history
The famous trick of Black Friday, which “sin” stores around the world - the manufacturer or seller simply indicates the “old” price several times more, and the “new” price remains the same. For example, a week ago a dress could cost 100 dollars without a discount, on Black Friday the same amount would be a “new” price, and the “old” price would be indicated as 150. It looks good - but it is not. You can explore the prices today by selecting the desired items - on Friday it will be clear whether the discount is real.
3. Use for shopping new browser
Dynamic (based on customer data) pricing is very popular. The website can take into account your previous visits and view templates from your cookies by linking this data to internal records to determine how much you are willing to pay. The real price for other people can be much lower. Experts advise to use windows "incognito" or browsers unusual for you.
4. Act fast
Do not allow the best offers to be delayed in your shopping cart, they will simply be sold until the time you place your order. It is best to pre-create customer profiles with shipping addresses and other data even before Black Friday, in order to buy the desired as quickly as possible.
5. Check back terms
Is it possible to expand the usual “window” of return? Will you pay money for it? Will I have to keep the original packaging, box, tags and other similar conditions? Answers to these questions need to be found before you click the "Checkout" button. Otherwise, it is easy to fall prey to the so-called repentance after the purchase - when you collect unnecessary things and can not return them.
6. Do not forget about the offers for travelers
Not everyone connects Black Friday with the purchase of tickets and booking hotels for travel, however, it is on this day that tour operators, hotels, airlines and other carriers often make the best deals for travelers. In some cases, discounts reach 50% or more.
In any case, if you missed the Black Friday sales, there is also Cyber Monday - this is a holiday of online shopping. This year it will be on December 2.
Online stores offer great deals and discounts this day, no worse than Black Friday. After Cyber Monday, Christmas discounts are not far off, and after them - New Year's, discounts for Valentine's Day, for Easter - and so on all year round.
Enjoy your shopping!
