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Weight loss companies come up with fitness cruises

'25.05.2017'

Source: Miami Herald

Startup Cruise Company Blue world voyages launches a new line of cruises for those who love outdoor activities.

The new project will be different from all the water recreation options that you knew before that time. There will be no buffets, gaming machines and shuffleboards. But there will be a pool that will allow guests to plunge into the ocean, tells Miami Herald.

This and other innovations will become an integral part of the wellness area. Blue world voyages - A new cruise line, which completely changes the idea of ​​cruising.

“We strive to do things differently,” said line founder Gene Meigen, who also led the now gated Miami Sports Club center in 2014.

Migen uses his 30 experience in the health industry to conceptualize a line of fitness-based cruises that have become popular on many ships in recent years.

His proposal: to create an impressive luxury example with a variety of sports activities on board, a wellness center and spa, as well as health excursions for those who love an active lifestyle. Functions will include virtual baseball and golf, a basketball court and jet skis, paddle boards and kayaks, a salt water pool located on a special deck. This deck for the pool, which departs from the side of the vessel, descends into the ocean.
The line will also focus on serving farm food from places it visits. But a healthy meal doesn’t mean obsessive counting of calories, says Miguene.

“We don't serve spa products, count calories, or serve tiny servings. We're going to be a cruise for real people, ”Migen says.

Currently, the cruise line plans to start flights first in the Mediterranean, and then in Cuba, in Costa Rica and in some parts of South America. The line may be launched as early as the third quarter of 2018, Migen said.

While Blue world He keeps quiet about which ship he will use, Migen said that guests can count on a chartered vessel for 350 passengers. (One caveat: a line ad includes an image Celestyal nefeli on 800 passengers.)

Whatever the ship, Migen promises what he calls “all-inclusive casual.” All food, beer and wine, tips and most excursions will be part of a package that costs about $ 3400 per person for the 7-day Mediterranean itinerary.

On the coast Blue world plans to work with fitness-oriented companies to offer active excursions, such as hiking, cycling, golf, yoga, meditation and water sports.

The team that is working on the project includes a number of former executives of cruise companies, former General Inspector of the United States Agency for International Development Michael Carroll and director of the hospitality business of the 2016 Olympic Games of the Year in Rio de Janeiro João Ferrer.

In July, the line will begin a campaign on crowd-funding. Those who invest in the campaign will receive the same amount of their contribution, which corresponds to the cost of the future cruise and earn shares in the company.
Blue world invested $ 15 million and provides additional $ 10 million from crowd funding, said Miguene.

The line also upgrades the deck on its ship to create 26 luxury two-bedroom suites available for sale to travelers who want permanent residency on board.
Miguen's bet on the popularity of health travel is not unreasonable. He believes that about 42 of millions of Americans, plus about the same in Europe and Canada, fall into the category of conscious consumers who care about health. In a world tour, almost all the lines embraced a healthy lifestyle, adds cruise expert Carolyn Spencer Brown, chief editor CruiseCritic.com.

It may be too early to say whether Blue voyages fulfill their promises, says cruise expert Stuart Chiron. It is also unclear whether the line will be able to compete with larger cruise lines that already offer a healthy menu of fitness classes.

“It’s just a dream at the moment,” Chiron said. - Blue voyages focuses on a too-segmented market, and this is unreliable. Large, well-established cruise lines can already attract this type of passengers. ”

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